Best Practices For URL Naming
Every page on your website should have a unique, properly labeled, clean URL slug. Having clean URLs means that your content can easily indexed and found by your buyer personas. Why should you care about URLs? URL naming conventions and management are essentail for:
- Your Website Visitors
- SEO (search engine optimization)
- Analytics
First off, what is a URL? URLs, or uniform resource locators, are the identities of the pages on your website. Each page is reached through a URL, or in some cases, through multiple URLs.
Best Practices
URLs need to tell your website visitors what your page is about. This is how you show users what content they can expect from a page. Here are some URL naming best practice examples:
- www.yourdomain.com/event-name/
- www.yourdomain.com/event-category/
- www.yourdomain.com/event-category/event-name/
Following URL naming convention best practices is not difficult. It is also one of the most important things you can do to optimize your website and SEO for your visitors.
