advertising

Advertising Campaign Management Across Every Digital Media Platform

Quality Advertising Programs That Give You High ROI, Traffic and Conversions
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ADVERTISING DESIGNED TO ATTRACT

Advertising Campaigns

A whole lot of things go into a successful advertising campaign. The days of promoting your brand with a witty slogan and a catchy graphic are in the rearview mirror. Today's advertising campaigns go beyond a concept and a wish-for-the-best to a strategically designed, carefully monitored, regularly measured, multifaceted and multimodality undertaking executed with surgical precision.
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Multi-platform Marketing

We manage campaigns across every digital media platform using cutting-edge tools that integrate your content with your data. Our PPC (Pay-Per-Click) services include all ad formats from display ads to mobile ads to shopping ads.

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Ad Creative and Copywriting

We will design and test your ideal ad on different advertising platforms to get the right customers flocking to your website. Our copy turns eyeballs into clicks, clicks into engagement, and engagement into conversions.

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Video Storyboarding

Harness the goldfish attention span of online audiences with teaser ads that promote brand awareness or HTML5 video ads that keep consumers glued to their screens.

THE INCREASINGLY COMPLEX WORLD OF PPC REQUIRES THE EXPERTISE TO INTEGRATE LARGE DATA SETS THAT WILL IMPROVE HOW YOU BID AGAINST YOUR COMPETITION IN REAL-TIME. WE WILL GET OUR COMPLETE ARRAY OF PROGRAMMATIC ADVERTISING PLATFORMS TALKING TO EACH OTHER, SO YOU REACH YOUR CUSTOMERS WITH THE RIGHT MESSAGE IN THE RIGHT PLACE AT THE RIGHT TIME.

ADVERTISING SERVICES

Below are some of the services that we offer for advertising.

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GRAPHIC DESIGN AND CREATIVE MANAGEMENT

Built on creativity and backed by science, we will craft the attention-grabbing imagery that you need to stand out from the rest.

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SOCIAL MEDIA ADVERTISING

Reach your audience where they spend most of their time with our extensive background in social ads.

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BID OPTIMIZATION SYSTEMS

Spend your marketing dollars effectively using the most advanced bidding strategies and tools with deep integration and automated bidding systems.
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SEARCH ENGINE MARKETING

Hit the most relevant searches and show up strongly amongst your competition on search results across the web.
"I love Inbox’s work. Their digital and inbound marketing campaigns demonstrate the unique ability to work with our existing brand, while executing strategies that help us move forward.”
— Alex Yeh, Business Development Manager, Northern Micro

Tell Us What You Need

We can guide every aspect of your advertising program.

A/B Testing

We prevent content failure by experimenting until you have achieved engagement success. Using A/B testing, we determine when a blue button should be a red button, or Arial should be Helvetica.

Remarketing

Never lose a client to a dropped session. Bring your visitors back by showing them your most converting content on social media and across the web based on their previous actions on your site.

Audience Expansion

Leverage our expertise in growth hacking to help you manage your deeply segmented audiences. Whether you want to build a bigger target or expand to multiple targets, we can help. 

Conversion Funnel Optimization

Spend your budget on your best customers. We get your advertising platforms to recognize and focus on the potential customers that are most likely to convert.

Analytics Implementation

You might use Google Analytics, but how much can you trust your data? We ensure that you are getting the most accurate data about every action on your site.

Site-wide Click Tracking

We will help you build detailed heatmaps of the ways users interact with your site. If you're only looking at link clicks, you're missing the bigger picture.

Data Visualization

Go beyond spreadsheets. Make it easier to make data-driven decisions. Turn messy data sets into beautiful artwork that will help your team understand the big picture.

Content Marketing Audits and Content Insights

Are you learning the lessons from content you already created? We will decipher your successes and failures to establish your future plans.
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Competitor Tracking and Benchmarking

Understanding how you stack up is more than simply measuring views and followers. We will use the latest tools to compare you to your competition.

Advertising Systems Integration

Running campaigns out of 20 software suites? We will integrate it into one platform, making it easy for you to manage and monitor.
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CONVERSION FUNNEL DESIGN AND MEASUREMENT

Designing the right funnel that pulls customers from a first click, through micro-conversions to your final marketing goal, should be the key to your growth strategy. We can help you set up the analytics systems that will measure and help you understand the leaky points in your funnel.

Competitor Tracking and Benchmarking


Digging into data can help you predict what future signals your business will need to respond to. We will use the most advanced data mining and modelling techniques to put the 'AI' in your business plan. Together, we can upgrade your proficiency for prediction and help you craft your own crystal ball.

INBOUND RETAINERS

All our inbound retainers can be customized to perfectly fit your business and your business needs. To start, please choose a retainer that suits your inbound marketing, sales and service requirements and contact us for further details.

Foundation

4 blog posts/month
2 web pages/month
1 campaign/year
Strategy
Analytics and reporting

Growth

8 blog posts/month
4 web pages/month
2 campaigns/year
1 PPC campaign/year
Inbound sales content
Strategy
Analytics and reporting

Accelerator

12 blog posts/month
6 web pages/month
1 campaign/quarter
1 PPC campaign/quarter
Inbound sales content
Social media content
Strategy
Analytics and reporting

Enterprise+

16+ blog posts/month
8+ web pages/month
1+ campaign/month
1+ PPC campaign/month
Inbound sales content
Social media content
Inbound service content
Strategy
Analytics and reporting

BOOK TIME WITH INBOX

Choose a time to talk about your inbound marketing and growth-driven design website goals. Always free of charge.

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Inbox Communications helps businesses grow with technology. A Gold HubSpot Certified Agency Partner with the most certifications of any tiered agency in Canada, we use the leading inbound marketing, inbound sales, and inbound service techniques with HubSpot. Inbox helps you market better, sell better, provide better service, and grow your business and reputation with HubSpot, the world's top marketing, sales and service automation platform.
We work in Ottawa, Toronto, Montreal, The Cloud
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"Inbox Communications has an in-depth knowledge of inbound marketing. They have been able to take what's in our heads and make it marketable to the world. They're helping us reach our sales targets!"
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